Logo Design Created For A Small Southern CA Fashion Brand Called Austen Rose
The goal of the design was to allow the brand a strong sense of self without going to masculine with the layout. This First Image was my personal favorite of the original options created for the client.
![](https://cdn.myportfolio.com/5fe0a95695451df3c2075a6d8d30e565/f20f6250-6057-46d8-82a4-9bfde5194642_rw_1920.jpg?h=e43b098aefc0bdcee840ca84a1d7f7fd)
This Second Set Of Marks Were The Final Designs Selected By The Shop Owner for her Logo. The use of a thick and thin font was key to the simple representation she wanted from the brand.
![](https://cdn.myportfolio.com/5fe0a95695451df3c2075a6d8d30e565/c6665eca-b10c-44db-a8bc-de96447be2c5_rw_1920.jpg?h=89052c08de5ddd9366192b1093fbeb60)